What is Crowdsourcing? and why should you crowdsource design projects to begin with?
Crowdsourcing is the practice of receiving necessary services, concepts, ideas, or content by requesting support from a large group of interested professionals within a particular online community.
Crowdsourcing Design Services
When you are trying to fulfill a new design project and your vision requires support from other relevant subject matter experts, crowdsourcing is a great way to connect with other experienced industry professionals who can bring elements of your project to fruition.
Crowdsourcing design services provides a number of benefits that range from maximizing original creative ideas to reducing costs.
The Benefits of Crowdsourcing Design Services
If you are wondering why you should crowdsource ideas and services about your next design project; the answer is simple. It provides phenomenal opportunities around developing a robust and sound business marketing strategy.
Consider the following benefits of crowdsourcing and when you’re ready, take a look at some of the design service partners we work with and recommend.
Improve Brand Awareness
Crowdsourcing for design service ideas is a great way to connect your brand with relevant audiences, while also getting people excited about your next great project.
Crowdsourcing Is Efficient
Since the concept of crowdsourcing design services directly relies on your ability to connect with communities full of experienced designers, it is an extremely efficient channel for receiving services that are well built and completed on time.
Crowdsourcing brands like 99Designs and DesignCrowd require you to create and submit a “design brief,” which help extract precise details around what you want and what your potential designers need to do in order to fulfill your needs.
From here, your designers are able to submit their work where you and other like-minded individuals can review everything, provide instant feedback, and ensure that your design needs are being addressed correctly.
Crowdsourcing Is Cost Effective
Unlike other traditional channels for receiving design services, crowdsourcing is extremely cost-effective. Most traditional channels force you to sift through large groups of designers who may or may not have the type of experience you need for creating a successful project or logo.
Through the power of social networking and the free online market, the cost of crowdsourcing design services is extremely inexpensive compared to other alternatives.
It’s Fast and Easy
Most traditional design processes are very slow. You as the business owner tell the potential designer what you need, you tend to go back and forth a few times to make sure everyone is on the same page, and then you wait patiently for a few mockups to be sent back to review.
In this scenario, the design process can take 2 to 4 weeks.
With crowdsourcing, the entire process is extremely fast, usually taking seven days or less to get everything you need in completed form.
Crowdsourcing Capitalizes on the Social Aspects of the Internet
Certain design service brands like 99Designs offer community polls that allow up to eight designs to be critiqued by family, friends, and other established social connections. This allows you to make immediate improvements on the spot, while also potentially receiving new lucrative ideas that you hadn’t considered prior.
Get Started On Your Next Design Project With The Crowder
Kick-start your next design project today by checking out some of our recommended partners